Tuesday, January 29, 2008

WHY SO LONG?

Sasha Mohammed of TV6, that story out of the DPP's media interview following the CJ's maiden speech was way too long.
It seemed much longer than the lead story, and it appeared that you wanted to use every single soundbite from Mr Henderson.
Remind yourself when you are tempted to do that next time that you are writing for television, not a newspaper.
If you wanted to give us more than five minutes of Mr Henderson's interview you should have approached your Head of News and asked him to give you that five minutes later in the newscast where you could have run part of the interview uninterrupted, and of course with a scripted intro and outro.